U.S. Green Building Council

POSITION:
Marketing Designer
PROJECT FOCUS:
Social Media, Event, Print, Video, Presentation
DATE:
May 2023 – present
CHANNELS:
Paid+Organic Social Media, Event, Video, Slide Decks

Project overview

The U.S. Green Building Council (USGBC) is a membership-based non-profit organization that promotes sustainability in building design, construction, and operation. USGBC, and its for-profit partnership organization, GBCI, are the parent brands of several other green building programs, including LEED, Arc, Center for Green Schools, SITES, TRUE, WELL, and PEER, each of which have their own branding as well. I work with the Marketing Team to provide key assets for the needs of the 6,500+ members across the 76 global chapters of USGBC, along with GBCI and the organizations' child brands. This includes event branding and creative direction, social media template creation, presentation design, video storyboarding & concepting, and print design & production.

Presentation design

presentation
presentation 2

Document Design

doc

Instagram reel video template

Certificate templates

canva templates

Email graphic template gifs

Eheader Serif – 4 boxes Gif
Eheader – Fading photo change

Women in Green 2024 Conference event brand + presentation example

USGBC_WIG-PPT-template_V2_MC_Page_05
USGBC_WIG-PPT-template_V2_MC_Page_06
USGBC_WIG_Branding_v2-5
USGBC_WIG_Branding_v2-1
USGBC_WIG_Branding_v2-2

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mclane@odanielldesign.com
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